Louis Marino - Idea Couture

Executive Experience Design Director

Louis is a multi-disciplinary creative with over 20 years experience working with the entertainment, spirits, sports, telecommunications, and consumer electronics industries to build experiences. He has partnered with some of the most recognizable brands (and people) in the world—including Nike, Samsung, Verizon, Diageo, Beats by Dre, and Estée Lauder—creating successful human-centered campaigns, environments, and experiences.

Prior to joining Idea Couture, Louis led experiential and retail innovation at R/GA. In this role he led client engagements in the emerging world of connected spaces, creating a seamless link between a brand’s digital and physical platforms. Prior to this, Louis was at AKQA, where he was a leader of the retail innovation team for Verizon across North America. In this capacity Louis created and built retail and service ecosystems based on community to embrace and adopt innovative products, technologies, and services into Verizon’s 1600+ locations.

Louis cut his teeth as VP creative Island DefJam Records, working with artists including Jay-Z, Kanye West, Mariah Carey, Fall Out Boy, Rihanna, and The Killers. This served him well as creative director for Sean “Diddy” Combs, for whom Louis led all marketing and creative efforts for a variety of ventures.

He lives in Montclair, New Jersey with his wife and two daughters.

Louis Marino
Executive Experience Design Director