Mathew Lincez - Idea Couture

VP, Futures

With over a decade of experience applying foresight practices at the front-end of complex innovation projects, Mathew draws on a background in Industrial Design to inform the development of highly integrative and human-centered experiences. As a strategist of potential futures, his research interests in urban space, new media, and play behavior have been applied to complex client projects in public policy, financial services, consumer packaged goods, telecom, healthcare, education, and home electronics.

Complimenting this work, Mathew has led the application of design thinking and applied foresight methods within the tech transfer and commercialization space. Partnering with universities and venture-backed startups, he has developed forward-thinking scenarios and roadmaps that communicate the innovation potential of a core technology / process at the earliest possible stages, helping to protect, project, and expand the scope of their intellectual property claims and long-term competitiveness.

Mathew has maintained regular involvement in academia as both a guest lecturer and instructor in the areas of design research, interaction/experience design, gaming, and foresight. He has taught courses, facilitated workshops, and judged competitions at a variety of institutions, including OCADU, Rotman School of Management at the University of Toronto, MIT, the University of Waterloo’s Centre for Business, Entrepreneurship and Technology, and the Kaos Pilots in Denmark.

Mathew Lincez
VP, Futures